The project started with the theoretical part of the bachelor thesis. I investigated the question: "How can storytelling on websites be supported by motion design and images? By analyzing literature and existing examples, I was able to take valuable insights into practical implementation.
The design process began with the development of a visual identity. Logos were developed, fonts were defined, colors were set and the first interactive elements were developed.
The development of the website was done with the help of Webflow. With the addition of a bit of custom code, I was able to optimally develop the designed animations and provide the user with an exciting user experience.