The German subsidiary Spotlight Marketing needed a new website in 2024. Through custom-developed modules, video content, and animations, the site stands out significantly from its competitors. The vibrant color gradient in shades of blue establishes a strong connection to the parent brand, Spotlight Talent. This dynamic use of color and motion creates an engaging, modern experience for visitors while maintaining brand consistency. The design reflects the innovative and forward-thinking approach of Spotlight Marketing, positioning it as a unique player in its industry.